Different types of Shopify dropshipping Stores
This is the era of technology. The universe is evolving and people are moving towards technology so rapidly. After the pandemic this trend exceeded. The markets are converting to e-commerce stores after this pandemic. Shopify is a grand e-commerce store platform that helps people in evolving their businesses. By using this platform many people are making online shops and selling their products. Shopify is a very large platform but it consists of three main types of e-commerce stores. I’m going to explain them step by step in this article.
Three major types of Shopify Stores:
- General Shopify store
- Niche Shopify store
- One product Shopify store
General Shopify Store
Most people know that a general store is a store that contains different kinds of products that belong to different categories. In the case of Shopify, the concept is the same. A general Shopify store contains different kinds of products that belong to different categories. The product choice for such kinds of stores is very huge because it consists of almost 100+ products and selection for the products in this large amount is a difficult task. Because if you choose the wrong products then people will not purchase them and your idea will flop. If a store is online, its search engine optimization is a very necessary topic to discuss because if your store is not accessible and people are not able to find it on their search engine results then it doesn’t matter how much you have invested in your eCommerce Shopify store or how much amazing products you have in it your business will flop and your all-time, efforts and money will waste. So SEO is very necessary for eCommerce stores. SEO for general Shopify stores is a hard task because you are selling different products and you have to reach out to different people who belong to different categories. So be careful in the SEO of general Shopify stores. Now discuss the marketing strategy for general Shopify stores. Marketing strategy for such stores is all over the place because you are selling many kinds of products so you have to reach out to different people belonging to different categories. If we discuss the budget of general Shopify stores, their budget is low as compared to niche Shopify stores and single product Shopify stores. If you want to start a general Shopify store keep all the things in mind and then make a decision.
Niche Shopify Store
Niche Shopify store is an e-commerce store that builds on a specific niche. Niche means specific products, services or interests like clothing is a niche, fitness products is a niche and beauty products is also another niche. Niche Shopify store consists of specifically five to fifteen products that belong to a special category. Now discuss the search engine optimization for niche Shopify stores. As niche eCommerce stores are working on a special niche so SEO for such stores is moderate. Neither is it so difficult to approach your targeted audience nor so easy. The marketing strategy for such stores is very targeted. As you are selling products that belong to a specific category so your marketing strategy will be targeted. You only target that class of people that relates to your niche. The conversion rate of such stores is medium. It is a good idea for starting an eCommerce business on Shopify but you must have to be very careful about the selection of your niche because this decision will decide how much success you will have in future in the eCommerce business. The budget for the niche store is medium and it is a long term store that generates good revenue if you work smartly and make decisions wisely.
One Product Shopify Store
One product Shopify store is a special kind of store that contains only one product and their whole business works around this one product. For such stores, the product research is very extensive. You have to care about the product while you are researching because your whole business depends on it. Search engine optimization for such stores is comparatively easy and the competition in single product stores is low. The marketing strategy for such stores is extremely targeted because one product is not for all people it is a special product so its targeted audience is also special. The budget for such a store is comparatively high. Mostly, people trust a single product store because people think that they are focusing on a single product so it will be fine. This is a good idea for making a single product Shopify store if you have a cool product that attracts a specific but fine audience. If you have a fine product to sell, go and build an attractive Shopify store and start your e-commerce business.